More than a link shortener
Knowing how your clicks and scans are performing should be as easy as making them. Track, analyze, and optimize all your connections in one place.
Posts by Daniel Platero Gomez
Daniel is Bitly's Director of Paid Acquisition. He’s passionate about understanding what consumers are looking for and matching them with product features that allow them to meet their goals. Daniel leads efforts to drive meaningful traffic to our website pages to maximize engagement and provide value to visitors worldwide.
Landing Pages
Do Landing Pages Increase Lead Conversion?
See why landing pages often convert better than websites—and how to use them effectively.
Analytics
How to Track Engagement for a Product Launch
Track engagement across your product launch timeline with QR Codes, short links, and analytics.
Digital Marketing
How to Manage Omnichannel Engagement with Bitly
Discover how to manage omnichannel engagement with Bitly.
Digital Marketing
The Power of a Microsite: Meaning, Purpose, and Perks
Understand what a microsite is, when to use one, and how it compares to landing pages and websites.
Retail
The Overlooked Data Fueling Smarter Retail Experiences
Turn customer behavior into insights that improve the digital retail experience.
QR Codes
How to Localize CTV Ads with QR Codes
Make CTV ads more local and relevant with QR Codes from Bitly.
Digital Marketing
What Is the Best Way to Use Bitly for Advertising?
See how Bitly helps boost ad performance with tracking, QR Codes, and branded links.
Mobile
What Are SMS Marketing Best Practices? A Guide for Businesses
Maximize SMS marketing with these proven best practices.
Bitly Products
How to Use Bitly for Digital Marketing
Find out how to use Bitly for digital marketing, no matter the type of digital campaigns you run.
